Diddy Calls Out GM, Wants More Money Spent on Black Businesses
April 8, 2021 3:59PM EDT
Diddy I’m Holding GM Accountable… Spend More on Black Biz!!! Diddy wrote a letter to corporate America asking for them to spend fairly with Black owned media. He said GM spent $3 billion in advertising in 2019 but only spent $10 million with Black owned media. He wrote, if the Black community represents 15% of your revenue, Black owned media should receive at least 15% of the advertiser spending. Then Twitter reminded Diddy all the times he didn’t properly compensate his own artists. Is this a good example of good message, wrong messenger?